Cairo — February 17, 2025. Taj Misr Developments has launched Dejoya 4, the ninth project in its expanding Greater Cairo portfolio, on a 71-feddan site along the Central Axis of the New Capital's eighth residential district (R8). The launch marks the company's largest residential undertaking in the New Capital and confirms its position among the district's most active developers.
Dejoya 4 comprises 3,300 residential units ranging from two to four bedrooms, with payment plans extending up to ten years. The company is targeting approximately EGP 30 billion in sales from the project, with an investment cost estimated at EGP 14 billion. Construction began at the start of February 2025, and delivery is scheduled three years from launch.
The compound overlooks a neighbouring hotel and university and has been planned around resident privacy across all phases. Amenities include swimming pools, a social club, a five-a-side football pitch, and padel courts. A nine-feddan commercial mall runs along the project's frontage facing the adjacent hotel and university, combining retail, administrative, and medical space.
Chairman Mostafa Khalil described the new project as a landmark addition to R8, attributing the company's momentum to the track record of its parent, the Egyptian International Construction Company (EICC), whose contracting history spans roughly two decades inside and outside Egypt. He noted that the Capital for Urban Development company's confidence in Taj Misr's delivery record contributed to the allocation of the new R8 plot. Space Consultants, led by Dr. Medhat Dorra, was appointed to develop the project's master plan.
Managing Director Hania Mostafa Khalil said the company aims to accelerate construction across its portfolio, with EGP 8 billion earmarked for investment during 2025. She highlighted that Dejoya 4's unit mix and extended payment terms were designed around documented client demand in the New Capital's residential market.
The launch event also carried a second announcement: Taj Tower 2. Deputy Chairperson Nourhan Ramadan revealed that the new commercial tower will rise on a plot adjacent to the original Taj Tower, directly facing the Iconic Tower in the Central Business District. Taj Tower 2 will extend over 14,000 sqm at ground plus 56 floors, served by six underground parking levels, forming a twin architectural statement in the capital's most prominent commercial zone.
The announcements build on a delivery record that includes three completed residential compounds — Dejoya 1, 2, and 3 — spanning 67 feddans with 93 buildings and 2,837 units, alongside roughly 60,000 sqm of commercial and administrative space across Ezdan Mall, Taj Tower, and the Dejoya strip malls. With Dejoya 4, the company's announced portfolio reaches nine projects across East and West Cairo with total investments in the region of EGP 100 billion.
Why this matters: Dejoya 4 signals that Taj Misr is scaling from mid-size compound developer to a EGP 100 billion portfolio player, while Taj Tower 2 doubles its commercial footprint in the New Capital's CBD — both anchored by EICC's construction capability, the proof behind the brand's "Ad El Waad" (on time, as promised) positioning.


